Easily create an ebook to get more leads from your website. Lead magnets come in many forms, but the ebook still reigns supreme. They give the reader:. Your business benefits from publishing an ebook, too. Turning a profit, acquiring new customers, generating buzz, and becoming an industry thought leader are just a few of the advantages of this type of content.
Let's say you have an amazing blog full of long-form content. Why in the world would you want to offer your readers an ebook? Is it even worth your time? They can be. Ebooks are high-volume, low-sales-price offers. Before setting a price for your ebook , do some research. Apple Books? Your own website? You can research how much ebooks usually go for on these sites and incorporate this insight into your pricing strategy.
There's no set rule for organizing your content into an ebook. It generally mimics the structure of a novel or textbook depending on what it is you're writing about. But, there are some aspects of an ebook you should be sure to adhere to.
Ebooks typically have a system of chapters and supporting images. Similar to a blog post, they also do well when further segmenting their text with subheaders that break down the discussion into specific sections. Well, within reason. Ebooks are simply a marketer's way of delivering lots of critical information in a form their potential customers are most willing to read. An environmental company might write an ebook about water conservation. They might also focus an ebook entirely on how their water-saving product is used, or how it helped a customer solve a problem.
Discover more ebook ideas at the end of this article. No matter what topic your ebook takes on, research is a significant part of ebook creation. Contrary to short-form content like articles and videos, the content of an ebook is predicated on trust and evidence. A user who obtains or requests access to your ebook wants the full story, not just the bullet points. That includes all the content and testing you went through to produce the ebook.
An ebook can't be edited once it's been saved in one of the major file formats , so it's best to ensure you have an editable version saved in a program like Microsoft Word. But why would you want your ebook to be uneditable? Making ebooks uneditable ensures the content remains unchanged — both the format and the information — as it's shared between multiple uses.
Learn how to edit PDFs in this blog post. You can read an ebook on many different devices: iPhone, Android smartphones, a Macbook, PC, and e-readers such as the Nook and Kindle. The latter two devices are typically used to read novels in digital form. Nook and Kindle owners can store thousands of books literally on a single Nook or Kindle.
But making an ebook can be overwhelming. Not only do you have to write the content, but you also need to design and format it into a professional-looking document that people will want to download and read. With lead generation being the top goal for content marketing, however, ebooks are an essential part of a successful inbound marketing program.
In this post, we'll walk you through the ins and outs of creating an ebook by, well, creating an ebook. And if you're worried about your lacking design skills, fret not ….
Ebooks can be saved in one of several formats. Depending on your end-user, though, you might find a use for any of the following file types:. PDFs are likely the most well-known file type. The "PDF" extension stands for "Portable Document Format," and is best for ebooks that are meant to be read on a computer digital marketers, you'll want to remember this one.
We'll talk more about how to save your ebook as a PDF later in this article. This file type stands for "Electronic Publication," and is a more flexible ebook format.
By that, I mean EPUB ebooks can "reflow" their text to adapt to various mobile devices and tablets, allowing the ebook's text to move on and off different pages based on the size of the device on which a user is reading the ebook. They're particularly helpful for viewing on smaller screens , such as smartphones as well as the Nook from Barnes and Noble.
However, the MOBI file extension remains a popular ebook format with compatibility across the major e-readers except the Nook. While the format comes with some limitations, such as not supporting audio or video, it does support DRM, which protects copyrighted material from being copied for distribution or viewed illegally.
This is an ebook file type designed for the Kindle , an e-reader device by Amazon. However, users can also open this file format on smartphones, tablets, and computers. This format does support video, sound, images, and interactive elements, but it is only used for books written in iBooks.
It is not compatible with other e-readers. Remember: The goal of your ebook is to generate leads for your sales team , so pick a topic that will make it easy for a prospect to go from downloading your ebook to having a conversation with your sales team. This means your ebook shouldn't deviate much from the topics you cover in your other content marketing channels. Rather, it's your opportunity to do a deep dive into a subject you've only lightly covered until now, but something your audience wants to learn more about.
For example, in listening to sales and customer calls here at HubSpot, I've learned that creating ebooks is a huge obstacle for our audience, who are marketers themselves.
So if I can provide not only this blog post, but resources to make ebook creation easier, I'm focusing on the right topic that will naturally lead to a sales conversation. To get your creative juices flowing, here are some example ebook titles to consider.
Note: Replace "x" with an appropriate number. You can also use our free Blog Topic Generator tool to come up with more ideas. Most blog topics can be made comprehensive enough to serve as longer form ebook topics. For this blog post, I'm going to use the PowerPoint version of template two from our collection of five free ebook templates.
Through each section of this post, I'll provide a side-by-side of the template slide and how I customized it. Below, you'll see my customized cover with my sales-relevant ebook topic. For help with writing compelling titles for your ebooks, check out the tips in this blog post. The introduction to your ebook should both set the stage for the contents of your ebook and draw the reader in. What will you cover in your ebook? How will the reader benefit from reading it?
Mechanical drawing focuses on the realization of robotic parts, machinery, automobiles, cranes, motorcycles, airplanes, helicopters and all kinds of industrial elements. It is used by professionals in the field and is usually done with specialized drawing tools or digitally. Through the Mechanical Drawing Books, you will be able to learn all the basics of this art, as well as practice through the techniques described in the books.
Therefore, if you are a student of a related career or simply want to learn, these texts will be very useful. Engineering Working Drawing Basics author Dr. Technical drawing can be distinguished as the basis of most of the other types of drawing, therefore, it is usually given as a subject during high school studies, even if its usefulness covers the professional field.
Through technical drawing, students learn to use measuring tools, such as rulers, squares, scale rulers, compasses, etc. Learning technical drawing presents many guarantees, consequently, we recommend our selection of Technical Drawing Books that you can download for free in PDF so that you can train yourself in the subject and improve your graphic skills.
If you found this list useful, do not forget to share it on your social networks. Table of Contents about Drawing.
Here we present our complete selection of Drawing books:. Basic Drawing Books Drawing is often considered a hobby. Animated Drawing Books Cartoon Books usually provide readers or students with a good amount of exercises to learn how to do them by themselves, from how to do the feet to each of the parts of the body. Mechanical Drawing Books Mechanical drawing is quite similar to architectural drawing in terms of importance and responsibility since both are used as blueprints for later construction or, in this case, manufacturing.
Technical Drawing Books. Here ends our selection of free Drawing books in PDF format. We hope you liked it and that you already have your next book! Art and Photography books in PDF:. Do you want to read about another topic? Art and Photography. Alternative Therapy. Business and Investment. Food and drinks. Art is a lie that makes us realize truth, at least the truth that is given us to understand. The artist must know the manner whereby to convince others of the truthfulness of his lies.
BUT that's what being an artist is - feeling crummy before everyone else feels crummy. The New Yorker. VERY few people possess true artistic ability. It is therefore both unseemly and unproductive to irritate the situation by making an effort. If you have a burning, restless urge to write or paint, simply eat something sweet and the feeling will pass.
Fran Lebowitz. GREAT art picks up where nature ends. Marc Chagall. WHEN my daughter was about seven years old, she asked me one day what I did at work. I told her I worked at the college - that my job was to teach people how to draw. She stared at me, incredulous, and said, "You mean they forget? Howard Ikemoto. ART consists of limitation. The most beautiful part of every picture is the frame. WHAT art offers is space - a certain breathing room for the spirit.
John Updike. THE artist is the opposite of the politically minded individual, the opposite of the reformer, the opposite of the idealist. The artist does not tinker with the universe, he recreates it out of his own experience and understanding of life. Henry Miller. NO great artist ever sees things as they really are.
If he did, he would cease to be an artist. Oscar Wilde. THE painter puts brush to canvas, and the poet puts pen to paper. The poet has the easier task, for his pen does not alter his rhyme. Robert Brault. AN artist is someone who produces things that people don't need to have but that he - for some reason - thinks it would be a good idea to give them. Andy Warhol. OIL painting was first used in Western Afghanistan. IT did not become popular, though, until its use in 15th century Europe. THERE is a modern oil paint that is heated to to degrees Fahrenheit first before painting and dries when it is cool.
This kind of paint resembles normal oil paints and is often shown as oil paint. There are different types of oils that are used to create oil paints. THESE types include linseed oil, poppyseed oil, walnut oil and safflower oil. EACH type of oil creates a different look and dries at a different time. THERE are other types of media that are often used alongside oil painting. THESE types of media include resins, waxes and varnishes. These media can help protect the painting, give it shine, translucency and density.
OIL paint was also used to paint shields in the Middle Ages for tournaments and for decoration. THESE shields were stronger when painted with oil paints instead of tempera paints, which were popular at the time. OIL paint revolutionized art. OIL paints dry to the touch within two weeks, and are generally dry enough to be varnished in six months to a year. It may take years for a painting to dry completely. Before then, oils were stored in animal bladders. BASIC oil paint is a mixture of ground-up pigment, binder usually linseed oil , and thinner turpentine.
THE most expensive pigment was ultramarine—deep blue. Made from lapis lazuli, it was once more costly than gold. UNTIL the 19th century, artists had to mix their own oil paints each day by hand. IT can go on as a thin film glaze or thick, textured layer impasto. Thorough understanding of colour is essential Teaching colour is one of Artable's great strengths. And everyone can learn in the shortest of time to mix any colour from only the most limited colour palette and get it always right.
So why not join the fun and get up to scratch with your colour knowledge. Check out our classes and workshops. Pictorial Composition and the Critical Judgment of Pictures.
Comprehensive in depth book on pictoral composition written in a classical language of its time. This book contains classical knowledge on drawing, line drawing, mass drawing, rhythm, variety, unity, balance, propotion and portrait drawing. Probably the most comprehensive book ever written on line, line variation, line conture drawing, form and design. It is the classical instructional work on line and form.
The Elements of Drawing. For some it will be a bit dull and not easy to revive information from this book, where others will find it much deeper and thorough than most drawing books. Ruskin does not believe in hobby art, he describes that only the very digilent art enthusiasts will become a good drawer. Lectures on Architecture and Painting. This book will be a delight for all who are interested in classcial architecture and buildings. Edited by Esther Singleton. Great writers have occasionally been inspired to record their impressions of a famous painting.
A great book for art students, who need to describe a famous painting. This book is mostly for art students who wish to gather information on some eminent painters. Letters and Lettering. This is a brilliant book on lettering, typface and not only a historical evolution of the letter forms, but with some good knowledge on type and in the furthest sense calligraphy.
The Botanical Magazine Vol. Renowned for featuring the work of two centuries of botanical illustrators. Many plants received their first publication on the pages, and the description given was enhanced by the keenly detailed illustrations.
Pictorial Photography in America This book is believed to be the first attempt in America to give a comprehensive presentation of the status of pictorial photography of its best workers. Commended to photographers both professional and amateur, of artists and art lovers, and of the public generally.
Picture and Text. This book presents some general ideas about the relation between author and illustration, picture and text, as well as the advancing technology of illustration. A Text-Book of the History of Painting. The object of this series of text-books is to provide concise teachable histories of art for class-room use in schools and colleges.
Chuck Jones A Flurry of Drawings. Kenner provides a brief, lively history of animation before focusing on the Warner Brothers animation studio, out of which came the wildest, most outrageous cartoons of the s and s. The book can be read online or bought from this site. Constructive Anatomy. Learn how to draw the human figure with practical and effective methods made famous by a leading art instructor.
First he simplifies complex anatomy problems into simple structures before exploring the muscle patterns into more complex detail. Drawing for Beginners. We must think with the brush and the pencil; we must think first and then draw round our 'think'. This book may help you to arrange your thoughts. It is but a helping hand on the broad highway that leads to the great world of art.
English Caricaturists. The history of cariture submitted in an entertaining way depicting the social and political events of the 19th century. The book provides a good inside of some later caricaturests and their lives. Pen Drawing: An Illustrated Treatise.
A very instructional book for people wanting to draw with the pencil. Elaborately illustrates ideas, discovering in a way which is often lost in modern writing. The Art of Caricaturing. In this brief and consistent book Mitchell Smith gives lessons that cover all branches of caricaturing. Drawings illustrate all necessary points, and each point is explained in the text. Author included caricatures of many famous men. The Art of Illustration. Explains the modern systems of Book and Newspaper Illustration, and especially the methods of drawing for what is commonly called 'process', on which so many artists are now engaged.
From the creation of the world to its final redemption, view the Bible as imagined by one of history's most accomplished illustrators. This book of Dore's classic Gallery pictures many of the best-loved stories from the Old and New Testament. The Painter's Encyclopaedia.
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